Consigners, you have a tough job. You are trying to sell a horse for top dollar so you can be profitable and buy more horses and repeat the cycle. The thing is, your horse is probably average.
Your horse might have a little better conformation than the next one, but how will people find out? Word of mouth will be helpful, but you need to show buyers something that will stick out.
When it comes to pedigrees, literally nothing sticks out until the update where there is a little bit of red. So how can you stand out?
Our customized pedigrees are longer than the catalog page which gives you room to add a little more to the page. Is there a current horse that you want to highlight in the second dam? Do you want to add furlong distances to the race record? Do you want to have a conformation picture on a pedigree so people will recognize your horse when walking in the sales barn?
You spend hundreds on entry fees for the sale, you spend over 100 for your vet, why not spend under 100 for a better marketing tool on the one time when there are hundreds of eyes on your horse when people have full wallets. They want to buy horses, why not give your horse the best shot.
If growing your sales program is important to you, send me an email and I’ll work with you to give you the best chance of earning top dollar. My email is firstname.lastname@example.org